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Sugi Reed Diffuser

Sugi Reed Diffuser

Regular price £24
Regular price Sale price £24
-% Sold out
Shipping calculated at checkout.
Destination
Kyoto, Japan
Key Notes
Bergamot Rind
Japanese Cedar
Jasmine
Aroma
Citrus
Spicy
Woody

Embark on a sensory journey to a Kyoto shrine, where the air is filled with the woody aroma of ancient Japanese cedar trees.

  • Made from GMO-free plant oils
  • Handmade in Malvern, UK
  • Paraben & phthalate free
  • Vegan friendly
  • Lasts for 2-3 months approx
  • Inspired by destinations
Sugi / Kyoto

Scent / destination

Scent
Destination

Cape Breeze

Feel the crisp Atlantic breeze as you stroll along Cape Town’s rugged...

Cape Town

South Africa

Citrico

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Drift

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Eastern Garden

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Phuket

Thailand

Exmoor

Explore the windswept moors of Exmoor, where the bracing sea breeze drifts...

Exmoor

UK

Firenze Leather

Step into the Renaissance city of Florence. A complex combination of spicy...

Florence

Italy

Florale

A fragrance that echoes the intoxicating allure of Parisian perfumeries, intertwining floral...

Paris

France

Lingonberry

Indulge in the tantalising aroma of Stockholm's lingonberry-infused allure, a fragrance that...

Stockholm

Sweden

Medina Rose

Be transported to Marrakech’s ancient old town of souks and rose gardens,...

Marrakech

Morocco

Mystice

Stroll through the city of Luxor, Egypt where a blend of frankincense...

Luxor

Egypt

Opulence

Indulge in the beautiful island of Santorini where fruity green fig trees...

Santorini

Greece

Oud Fortune

Wander the city of Istanbul, exploring interesting artefacts and absorbing a harmonious...

Istanbul

Turkey

Red Lake

Take a hike through Portland’s dense forests of crisp redcurrant leaves and...

Portland

Oregon

San Marco

Echoes of canals and ancient Basilicas, entwined with hints of rich fruits...

Venice

Italy

Sequoia

Gaze up at Yosemite's towering sequoia trees which fill the air with...

Yosemite

California

Sugi

Embark on a sensory journey to a Kyoto shrine, where the air...

Kyoto

Japan

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About the product

Our reed diffusers are perfect for all types of occasions and fragrance every type of room or space. Made using a vegan friendly rapeseed and sunflower oil base and infused with your favourite scent. Bottled in an amber glass bottle topped with an aluminium screw top lid.

Fragrance

SUGI: the tall evergreen trees of Japan. Embark on a sensory journey to a Kyoto shrine, where the air is filled with the woody aroma of these ancient trees. Combined with the bright sparkle of bergamot and the delicate touch of jasmine, SUGI will immerse you in Kyoto's timeless charm and lingering grace.

Features

Made from
Non-GMO plant oil base, premium sustainable fragrance oils, essential oils

Vessel dimensions
H: 9 cm Ø: 5 cm

Volume
100 mL (3.4 fl oz)

Lasts for
2-3 months approx

How to use

  • Place the reeds into the the bottle to absorb the fragrance oil for 1 or 2 days.
  • After the end of the reeds have absorbed the fragrance oil, turn the reeds around and put the dry end of the reeds into the bottle.
  • Flip weekly or as needed to refresh the scent.
  • To create a lighter, more subtle scent throw, insert just a few reeds or remove as needed.
  • Keep away from direct sunlight or other heat sources to avoid drying out the reeds.
  • Do not consume and keep away from children or pets. If the oil spills, clean up immediately, as the oils and resins can cause damage to some finishes.

Shipping + returns

SHIPPING

  • All UK orders are shipped within 1-3 business days after an order is placed
  • Delivery cost is £5.49 for all orders and orders will be delivered the following working day after dispatch
  • Free shipping on all UK orders over £40
  • For international shipping costs please chat with us using the Chat button or contact us for a quote

    RETURNS

    If you aren’t satisfied with your purchase please let us know via the Chat button or contact us within 14 days of purchase. We will exchange/refund less shipping costs, only if products are unused and in the same condition they were sent/received. Please note we are not responsible for any damage in transit of returned goods and recommend returning your items via registered post. Buyers are responsible for return postage. We do not accept returns on any products purchased on sale. Please note this refund policy applies to buyers in the European Union only.


    View full details
    Sugi Reed Diffuser

    Sugi Reed Diffuser

    One-off purchase

    Scent notes
    • Top
      Bergamot Rind
      Eucalyptus
      Thyme
    • Heart
      Japanese Cedar
    • Base
      Jasmine
      Patchouli
      Amber
    1 of 0
    Us vs. them

    How Russell + White compares

    At Russell + White, we obsess over the details: clean ingredients, thoughtful design, and small-batch craftsmanship. Here’s how our reed diffusers stand up next to other premium brands:

    Price
    Longevity
    Base Formula
    Fragrance
    Reed Type
    Vegan friendly / cruelty free
    Production

    £24

    3 months minimum

    Plant oils
    Rapeseed + sunflower

    Paraben & phthalate free

    Natural rattan


    Always

    Handmade by the founders in small batches

    Others

    £40–£60

    2-3 months

    Often alcohol-based or synthetic

    Often synthetic / toxic blends

    Synthetic fibre


    Varies – not always specified

    Mass-produced or outsourced

    Scent destination

    Kyoto, Japan

    Kyoto, the cultural heart of Japan, captivates with its timeless beauty. From ancient temples and serene gardens, immerse yourself in the essence of Japanese heritage.

    FAQs

    What are the benefits of reed diffusers?

    Reed diffusers are a safe way to continuously fragrance your home without the worry of a naked flame.

    How do reed diffusers work?

    The more reeds you have in a diffuser, the more fragrance release you will achieve. The reeds need to be flipped weekly in order to keep the scent in your home. The diffuser reeds absorb the fragrance oil and disperse the scent into the air. The more space your diffuser has, the better the scent.

    Can I re-use my diffuser reeds?

    No. Once you have used your reeds in one oil they cannot be used in a different oil. Re-using reeds may produce an undesirable scent when the oils mix. It is always best to use new reeds with each new fragrance.

    Why does my diffuser liquid discolour?

    You may find that the liquid in your diffuser may change colour. This doesn’t mean that it is faulty! Direct sunlight may cause some discolouration so moving your diffuser will reduce this from happening.

    What are the reeds made of?

    Our reeds are made from 100% natural rattan.

    Meet the makers

    We're Ollie + Sophie, a husband and wife obsessed with scent and travel.

    Founded in 2019, we launched Russell + White with an idea of creating unique home fragrance products that blended our two passions: caring for and travelling the planet.